Merchandising Terms
Merchandising terms cover how products are presented and promoted online. Each definition explains the concept and how it affects sales.
9 terms
BackorderAn order placed for a product that is temporarily out of stock, with fulfillment scheduled when inventory becomes available.MerchandisingBestseller RankingA metric that ranks products by sales volume within a category, helping shoppers identify popular items and aiding merchandising decisions.MerchandisingBundlingA merchandising strategy that groups multiple products together and sells them as a single package, often at a discount.MerchandisingCategory Page (PLP)A category page, or product listing page (PLP), is the page that displays all products in a category so shoppers can browse, filter, and sort them before opening a product.MerchandisingDynamic PricingA pricing strategy that adjusts product prices in real-time based on demand, competition, inventory levels, and other market factors.MerchandisingMerchandising RulesAutomated logic that controls how products are displayed, sorted, and promoted across an e-commerce storeMerchandisingProduct Recommendation EngineSoftware that analyzes customer data to suggest relevant products, using algorithms based on browsing history, purchases, and behavior patterns.MerchandisingSKUStock Keeping Unit - a unique alphanumeric code assigned to each product variant for inventory tracking and management.MerchandisingUpsellA sales technique that encourages customers to purchase a higher-priced or upgraded version of their selected product.Merchandising
